All posts by Christine Lynch

Marketing Communications Manager

Game On: The Analytics of Gamification Activities

Badgeville Chief Design Officer, Steve Sims, and VP of Marketing, Laura Lilyquist, were featured on DATAVERSITY this past Thursday in an interesting article centering on analytics and gamification. Laura and Steve discussed the evolution of the gamification market, the growing importance of data analysis and why such analytics are useful when understanding user growth, conversion,…

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How a Bit of Play Might Lead to Better Work

Badgeville CEO, Jon Shalowitz, and Chief Design Officer, Steve Sims, were featured this past Wednesday in “Insights,” Stanford Business School’s digital publication. Jon and Steve discussed the gamification of the workplace, employee engagement, Badgeville solutions and much more! Read a preview below, or click here to read the full article. “Only about 32% of your…

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How a Bit of Play Might Lead to Better Work

The CEO of Badgeville says companies that “gamify” their workplaces could see more engagement and productivity.

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What The Future of Gamification in the Workplace Looks Like

Badgeville’s Director of Game Design, Tony Ventrice, was featured on Fast Company this past Wednesday. In his article, Tony discusses his predictions for the future of gamification and why gamification is no longer simply a hype word, but rather driving true productivity in the workplace. Read a short preview below, or read the full piece…

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Announcing Badgeville for IBM Connections!

Last week we announced the launch of Badgeville for IBM Connections, a new product that brings Badgeville’s platform, game design and analytics to IBM Connections’ customers. The new product, available immediately, comes in the form of an accelerator designed to quickly and easily integrate Badgeville’s award-winning gamification technology with IBM Connections. IDC projects that the…

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Three Lessons In Customer Engagement, Compliments of America’s Favorite Pastime

With the rainy winter season upon us and Christmas just a few short days away, I increasingly find myself waxing poetic about warmer weather and some of my favorite summer staples, namely “America’s Favorite Pastime,” major league baseball. After an exceedingly rough season for my favorite team, the New York Yankees, I am more invested…

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Infographic: Gamification Aids Business Travelers of All Kinds

Today, Badgeville released an infographic embracing some of the industry’s best research on motivating workplace behaviors, including corporate travel. Statistics show that gamification aids business travelers by positively motivating employees to complete actions that improve their travel experience. Who is traveling for business?  According to the U.S. travel association: 33% are Baby Boomers 44% are…

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K-J Recommends Drives 65% Increase in Engagement

Today, we’re happy to announce that K-J Recommends, Kendall-Jackson’s mobile application powered by Badgeville, has gained a 65% increase in engagement since its release last November. That translates into 27,000 more actions from registered users and 8,200 new registered users overall. These numbers are especially exciting, because consumer engagement and education is one of  the…

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Steve Sims Featured on the TechnologyAdvice Podcast

Last week, Steve Sims had the opportunity to speak with Clark Buckner of TechnologyAdvice, and was featured on his TechnologyAdvice Podcast. In the interview, Steve discusses everything from his history in the gaming industry, to the differences between building games and creating gamification programs. He also touches on common issues that gamification developers face, as…

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