Press

  • 12/30/2010   5 Predictions for Startups in 2011: #3 Website Communities Will Dominate the Digital Experience
    "The rise of the social web has led to brands and businesses emphasizing Facebook, Twitter, Foursquare, YouTube and their social presence over their own website. Social will remain a top priority in 2011, but there will be a website renaissance that focuses on bringing the community back to ...
  • 12/15/2010   Indie Retailer Moxsie Lets Twitter Fans Be the Buyer
    "Participating in the #buyerchat nets the public badges, which can be transferred into titles, and then siphoned into very real world benefits, as well as a site-wide, bragging-friendly leaderboard of badge holders..."
  • 12/14/2010   Indie Fashion Website Rewards You For Having Taste
    "Moxsie is a community-driven, online shop that crowdsources design input from its users. Today the site is unveiling a partnership with Badgeville, a white-label social rewards and analytics company, to create custom social rewards to stir up even more participation among the Moxsie ...
  • 12/14/2010   Moxsie, a foxy fashion startup announces a partnership with Badgeville
    "Today Moxsie announced a partnership with white-label game company, Badgeville, to create custom Facebook badges for their innovative #BuyerChat events. #BuyerChats are live on UStream and Twitter featuring apparel or accessories that let followers act like virtual buyers who can provide ...
  • 12/14/2010   Clothes Site Moxsie Lures Future Employees With Foursquare-Style System
    "Video game designers have spent the last few decades perfecting the art of making their products addictive. Now traditional companies are building loyalty for their websites using so-called gamification techniques. Tactics such as leader boards, which encourage users to compete against one ...
  • 12/14/2010   Indie fashion retailer Moxsie partners with Badgeville to combine social, commerce, and gaming
    "Feedback from this community is now an integral part in driving purchasing decisions by Moxsie’s buyers. Influence at the ground level by large group of prospective customers that double as “virtual buyers”, the result is a huge potential increase of follow through purchases down the road, ...
  • 12/14/2010   Moxsie Gets a Badgeville Game, Even Fashion Buying is Crowdsourced
    "Now that Moxsie has partnered with Badgeville, a white label social loyalty, rewards, and analytics platform, the retailers have made a game of keeping their shoppers involved in the selection process. Each time the customers participate in a buyer chat, they earn points..."
  • 12/09/2010   VCs look to level up with "gamification" Investments
    “Leading the vanguard for companies that believe in gamification everywhere is recent TechCrunch Disrupt audience award winner Badgeville. The six-month-old startup’s CEO, Kris Duggan recently revealed a stellar lineup of investors..."
  • 11/21/2010   Behind the Badge System The Next Web Uses -- Plus They Get Funded
    "Badgeville is a badge system for web publishers. What the heck is that? Well, it’s a way for publishers, like TheNextWeb.com, to reward their users for participating on their site. Here I learn more about the gamification system they are building..."
  • 11/21/2010   Badgeville Investors Now Betting $2.5 Million That You'll Want to Check In To Websites
    "TechCrunch Disrupt Audience Choice winner Badgeville announces a $2.5 million Series A round today in order to apply its badge-based game mechanics across the web. Investors in the round include eBay COO Maynard Webb, Palantir founder Joe Lonsdale, Pejman Nozad and Zain Khan from Felix ...