Gamification is a modern business strategy that uses proven techniques from social gaming to measure and influence behavior. These techniques can be applied across virtually any user experience where increasing specific behaviors add value to a business or organization. Using advanced gamification techniques, such as levels, missions, and tracks, Badgeville clients experience 20 to more than 200 increases in key business objectives.
Real Customer Results:
Points -- Assign points for specific high value behaviors and achievements. With secondary units, create multiple point systems across a network that can be redeemed for rewards or count towards reputation.
Achievements -- Achievements provide positive reinforcement for high-value user behaviors. Companies can tie these achievements to virtual or tangible goods, or to boost a user’s status and reputation.
Levels -- Signify levels of engagement across a company’s ecosystem. Tie them to a user’s profile and status -- while also serving up unique rewards for users at that level.
Missions -- Create a set of behaviors for users to perform in order to unlock specific rewards or achievements. Configure Missions to be completed after a specific progression of behaviors, or in random order.
Contests -- Create a set of missions, and reward those who finish most quickly or effectively with early access to products, discounts, and other privileges.
Leaderboards -- Champion your most engaged users and groups, and show people know where they stand as relative to their peers. Assign leaderboards for different areas of expertise.
Notifications -- Encourage engagement with real-time notifications when users perform a desired behavior, level up, or unlock a reward.
Anti-Gaming Mechanics -- Set limits on the number of times a behavior can be rewarded to a user -- either across a whole network or within a specific section or module. Set restrictions on the time frame in which they can be rewarded, and cool down rates for how long they must wait to be rewarded again.