The Behavior Platform by Badgeville helps world-class companies boost user engagement across their most important technology investments, strengthening customer loyalty and enhancing employee performance. Its patented technology empowers you to build proven engagement mechanics like those found in popular social games and networking sites to drive desired user behaviors on your websites, online communities, mobile, and enterprise applications.

The Behavior Platform goes deeper than the points, badges, and leaderboard solutions that litter the gamification landscape. Instead, it helps you tap into key human motivators that make your customers and employees feel recognized and valued for their interactions with key products, content and business processes. It features a full suite of game mechanics, reputation mechanics and social mechanics to influence behaviors, providing a highly sophisticated toolset to reward users, elevate their status, and deliver them a social experience wherever they go.

Rich Insights & Behavior Data

To sustain long term engagement, it’s critical to understand the behaviors that drive users to interact with key products, content and business processes. The Behavior Platform’s Analytics Dashboard granularly tracks the growth of users, measures key behaviors, and monitors retention. Companies can also export this trove of valuable behavior data to their traditional analytics, Business Intelligence tools, and data warehouses to make smarter decisions about how to engage their customers and employees.
 

Drive Customer Growth, Loyalty and Revenue

With the proliferation of websites, online communities, and social media channels, it’s never been harder to engage your customers and harness their attention. That’s why The Behavior Platform features rich engagement solutions to improve customer acquisition, retention and conversions.

Each customer solution comes with a robust set of templates, populated with game, reputation and social mechanics honed from Badgeville’s experiences powering engagement programs for hundreds of world-class companies. The customer solutions speed your time to value and help you achieve the engagement you always wanted from your touchpoints.

Enhance Employee Productivity, Collaboration and Performance

More than 70% of employees aren’t engaged with their jobs, causing nearly half of enterprise technology to go unadopted. The Behavior Platform can help you get the value, adoption, and ROI you always wanted from their enterprise applications by driving key employee behaviors within them. The Behavior Platform features four solution areas for employee engagement, including Customer Service Excellence, Sales Productivity, Social Collaboration and Learning & Compliance.

Engage Everywhere

The Behavior Platform’s enterprise networks and sites empower you to manage engagement across your entire digital ecosystem of websites, communities and applications -- all from one unified interface. With robust security and permissions, you can assign multi-tiered admin access, ensuring only the right people can manage the behaviors, rewards and mechanics being configured for your engagement program.